SwePub
Sök i SwePub databas

  Utökad sökning

Träfflista för sökning "WFRF:(Fuentes Christian) ;access:(free)"

Sökning: WFRF:(Fuentes Christian) > Fritt online

  • Resultat 1-10 av 14
Sortera/gruppera träfflistan
   
NumreringReferensOmslagsbildHitta
1.
  • Fuentes, Maria, et al. (författare)
  • Risk Stories In the Media: Food consumption, risk and anxiety
  • 2015
  • Ingår i: Food, Culture and Society: An International Journal of Multidisciplinary Research. - 1552-8014. ; 18:1, s. 71-87
  • Tidskriftsartikel (refereegranskat)abstract
    • Although media-fueled food scares are often described as linked to consumers’ food anxieties, previous studies of food consumption have failed to explore fully how foodscare reports add to consumers’ anxieties. Using a relational theory of risk and a narrative approach, this article highlights how food-scare reports, through various risk accounts, create anxiety-inducing stories where consumers are appointed as handlers of conflicting food risks. Based on material collected from a 2009 Swedish food scare, the article suggests that food-scare reports construct multiple conflicting risks. The analysis also shows that news reports make consumers responsible for handling these risks and, in addition, involve conflicting instructions regarding how consumers should handle the risks described. The article concludes that it is the combination of conflicting risks and conflicting prescriptions for handling those risks that feeds consumers’ anxieties.
2.
3.
  • Fredriksson, Cecilia, et al. (författare)
  • Gröna butiker skapar nytt värde
  • 2010
  • Ingår i: Miljöforskning : Formas tidning för ett uthålligt samhälle. - Formas. - 1650-4925. ; :5, s. 26-27
  • Tidskriftsartikel (populärvet., debatt m.m.)
4.
  • Fuentes, Christian (författare)
  • Enacting Green Consumers: The Case of the Scandinavian Preppies
  • 2014
  • Ingår i: Culture Unbound. Journal of Current Cultural Research. - Linköping University Electronic Press. - 2000-1525. ; 6, s. 963-977
  • Tidskriftsartikel (refereegranskat)abstract
    • The aim of this paper is to develop and illustrate an analytic approach that brings the active making and makings of green consumer images to the fore. Efforts to “know” the green consumers have generated multiple representations. Enactments of the green consumer are not innocent but also play a role in shaping how we understand and approach sustainable consumption. Because of this it is important to examine and critically discuss how green consumers are enacted today. This paper develops an approach that allows us to examine how green consumers are enacted and discuss the consequences these constructions might have for sustainability. Theoretically, a performativity approach drawing on theories from Science and Technology Studies (STS) and economic sociology is used to discuss the enactment of green consumers. Empirically, focus is on Boomerang – a Swedish fashion retailer, brand, and producer – and its marketing practices. The analysis shows how the marketing work of the Boomerang Company leads to the enactment of the Green Scandinavian Preppy. This specific version of the green consumer is a combination of the knowledgeable green connoisseur – a consumer that knows quality when he/she sees it – and the green hedonist in search of the good life. The Green Scandinavian Preppy wants to enjoy nature, go sailing, and do so wearing fashionable quality clothes. This is a consumer that knows quality, appreciates design, and has the means to pay for both. While this is a version of the green consumer that might be appealing and thus have the potential to pro-mote a version of green consumption, it is also a green consumer image that has lost much of its political power as green consumption is framed as simply another source of pleasure and identity-making.
5.
  • Fuentes, Christian (författare)
  • Green Materialities: Marketing and the socio-material construction of green products
  • 2014
  • Ingår i: Business Strategy and the Environment. - John Wiley & Sons. - 1099-0836. ; 23:2, s. 105-116
  • Tidskriftsartikel (refereegranskat)abstract
    • Green products are becoming part of contemporary consumer cultures and part of everyday life. But how are green products constructed? What kind of green products are constructed? And what happens as these green products are constructed? The aim of this paper is to contribute a socio-cultural and critical understanding of green marketing by exploring and illustrating how marketing practices work to construct green products as meaningful material-symbolic artefacts in practice. Departing from an understanding of marketing as practice I analyse how a green outdoor product - a t-shirt - was constructed as green through the marketing practices of the Nordic Nature Shops. Focusing on this retail corporation and examining the practices of trail making, attending and selling, it is suggested that these t-shirts become green through a process of socio-material inscription. Through marketing practices green moral is generated and linked to the t-shirts potentially making them desirable consumption objects to be used in the construction of consumers green identities. However, this process of green making is a difficult accomplishment with ambiguous outcomes. While the tendency to inscribe commercial products with morality can be interpreted as an indication of the development of a more ethically reflective consumer culture, it can also be argued to lead to the commercialization of morality
6.
  • Fuentes, Christian (författare)
  • How Green Marketing Works: Practices, Materialities and Images
  • 2015
  • Ingår i: Scandinavian Journal of Management. - Elsevier. - 0956-5221. ; 31:2, s. 192-205
  • Tidskriftsartikel (refereegranskat)abstract
    • There are surprisingly few empirical studies of green marketing practices, and when such studies are carried out, they tend to take a simplistic approach. In this paper, the need to develop more complex and critical analyses of green marketing practices is addressed through the development of a practice theory approach to green marketing. Drawing on an ethnographic study of the Nordic Nature Shop, this paper explores the marketing of green outdoor products. Through various marketing practices, the Nordic Nature Shop presents the purchase and use of green outdoor products as a way to carry out outdoor practices while simultaneously protecting a fragile outdoors and thereby enabling consumers to be good both in and to nature. The analysis shows that not only are green products marketed through practices, but they are also marketed as practice-enablers, that is, tools in the accomplishment of environmentally problematic practices.
7.
  • Fuentes, Christian (författare)
  • Images of Responsible Consumers: Organizing the Marketing of Sustainability
  • 2015
  • Ingår i: International Journal of Retail & Distribution Management. - 0959-0552. ; 43:4-5, s. 367-385
  • Tidskriftsartikel (refereegranskat)abstract
    • Purpose: The purpose of this paper is to examine and explain what organizes the marketing of retail sustainability. Design/Methodology/Approach: Theoretically, this paper takes a marketing-as-practice approach and makes use of practice theory to conceptualize the marketing of sustainability. Methodologically, an ethnographic study of three Swedish retail chains and their marketing work has been conducted. Interviews with management, observations made at the stores of these three retailers and various marketing texts and images produced by these retailers form the material analysed. Findings: This paper illustrates three different ways of marketing and enacting sustainability. It shows that sustainability is framed differently and, indeed, enacted differently in order to fit various ideas about who are the responsible consumers. The argument is that rather than consumer demand, supply pressure or media scandals, the marketing of sustainability is in each of the cases studied configured around a specific notion of the responsible consumer. What sustainability work is marketed, through which devices it is marketed, and how it is framed is guided by an idea of whom the retailers’ responsible consumers are, what their lifestyles are, and what they will be interested in. Images of responsible consumers work as configuring agents around which retailing activities and devices are organized. Originality/value – The paper provides an in-depth analysis of the marketing of sustainability and offers a new explanation about what it is that influences the various approach to sustainable marketing taken by retailers.
8.
9.
  • Fuentes, Christian, et al. (författare)
  • Socio-cultural Retailing: What can retail marketing learn from this interdisciplinary field?
  • 2013
  • Ingår i: International Journal of Quality and Service Sciences. - 1756-669X .- 1756-6703. ; 5:3, s. 290-308
  • Tidskriftsartikel (refereegranskat)abstract
    • Purpose – The purpose of this paper is to contribute to the on-going cultural turn in retail marketing by offering an overview of the interdisciplinary field of socio-cultural retailing and discussing how this body of work can contribute conceptually, methodologically and substantively to the field of retail marketing.Design/methodology/approach – This paper is based on a literature review of socio-cultural retail studies in marketing, cultural geography, sociology, and anthropology. The literature is analysed in relation to the substantive, conceptual and methodological domains of retail marketing.Findings – Drawing on the literature review, the authors argue that socio-cultural retail studies can contribute to the field of retail marketing substantively, conceptually and methodologically, thus broadening its current scope and domains.Originality/value – This paper provides an overview of an interdisciplinary field and identifies how it can contribute to the field of retail marketing. It is valuable for retailing researchers interested in socio-cultural approaches to the study of contemporary retailing.
10.
  • Fuentes, Christian (författare)
  • Socio-Cultural Retailing: A literature review
  • 2012
  • Annan publikation (övrigt vetenskapligt)abstract
    • The aim of this paper is to contribute to the cultural turn in retail studies by offering an overview of the interdisciplinary field of socio-cultural retailing and, based on this introduction, draw out and discuss what this body of work can contribute to the field of retail marketing. The paper reviews socio- cultural retail research from the disciplines of marketing, cultural geography, sociology and anthropology. Taken together this body of work clearly shows that retailing and shopping practices are anchored in and also work to reproduce wider social and cultural processes. Retailing does not exist part from socio-cultural processes of identity and meaning construction but is intrinsically interlinked with these processes. Therefore, to understand why some store concepts, marketing practices and products work and others fail; it is important to understand the socio-cultural processes underlying the practices of retailing, shopping and consumption. In addition, accepting that retailing practices and spaces are not only linked to socio-cultural processes but also actively work to reproduce these processes means acknowledging the political role of retailing. From this perspective, retail practices and spaces are actively involved in the construction of identities, meanings and worldviews; they shape, to some extent, the way we view the world and ourselves.
Skapa referenser, mejla, bekava och länka
  • Resultat 1-10 av 14
 
pil uppåt Stäng

Kopiera och spara länken för att återkomma till aktuell vy